Get Featured in Palm Beach Daily News

Ask any owner who has emailed a local newsroom about a grand opening: a reply is far from certain. Palm Beach Daily News has a whole community to cover with a finite staff, and a pitch from a stranger is easy to set aside. With a guaranteed placement, the outlet is confirmed first, you approve every word, and the article publishes on palmbeachdailynews.com inside the window written into your scope, usually one to two weeks. It is a real article on the site that you can put in a proposal, a deck or a profile.

What Palm Beach Daily News covers

Local news is the layer of journalism closest to where people live, and Palm Beach Daily News works at that level for readers in Florida. A publication of this kind typically follows town or city decisions, neighborhood changes, new businesses, schools, local sports, community events and the people behind them. National outlets rarely get to these stories, which is exactly why local publications exist.

Because the audience is nearby, usefulness counts. Coverage that tells readers something they can act on, such as a service now available, an event to attend, a cause to support or a business to try, fits local news well. So do stories of local people: owners, practitioners, organizers, authors and artists whose work has a clear tie to the community and a reason to be told now.

Who reads Palm Beach Daily News

For most organizations with a local customer base, the people who matter most live within driving distance. Those are the readers a publication like Palm Beach Daily News serves in Florida: residents, families, professionals, owners and community groups who follow local news to stay informed about the place they call home and the businesses and people in it.

A story in a community publication does two jobs. It introduces you to readers who live in your service area, and it becomes a piece of proof you can point to afterward. Nonprofits use local coverage with donors and volunteers, founders with investors and new hires, and authors and artists with venues, bookstores and galleries.

What local coverage in Florida does for you

Local trust is built close to home. When Palm Beach Daily News covers a company, readers in Florida see it in a setting they know, alongside news about their own communities. That context helps with customers who prefer to buy nearby, with partners who want to work with established local names, and with anyone in Florida who checks your background before reaching out.

Demand comes mostly from businesses with a physical presence in Florida: shops, clinics, firms, studios and venues that want more people nearby to know them. It also comes from entrepreneurs raising their profile ahead of a local launch, and from companies headquartered elsewhere that are hiring or opening in Florida.

The question every local reader asks is simple: what does this have to do with here? A good feature answers it in the first lines. That can be an address, a hometown, a local client base, a community project or a new service for residents. Everything else in the story builds on that connection.

Before drafting, we identify the strongest of the angles below. Owners often overlook the story behind the business, such as why they started or whom they serve, and it is frequently the one readers remember.

What weakens a pitch

• Nothing new. A local story needs a reason to run now, such as a date, a change, an event or a recent result.
• Missing details. Without a location, a description of what you do and a clear timeline, a feature reads as generic and local readers move on.
• Claims that cannot be supported. Local readers know the area and will notice exaggeration, and we only write what is accurate.
• A story with no people in it. Community news is about neighbors, so a feature needs an owner, a team or a client perspective.